Typically when a client calls, especially a new one, they tell me they are looking for a cake, something different. Usually they don't want the standard birthday cake with stark white buttercream and a few icing roses, but something to WOW their guests. So I push them towards color. Not just 1or 2 colors, but a variety of unexpected color and design pattern combinations. Doing so, adds depth and dimension to any cake.
Here are a few cake examples that seem to be a very popular. Both are communion cakes from the past year. The "Blue Cross Cake" stayed away from flowers all together. Boys and flowers don't really go together. I made chocolate dipped butter cross cookies as favors for their guests and saved one for the top of this cake. Just simple, not too fancy or fussy.
Here is the "girly" version. You have to have purple and pink! Every girl's favorite. I added a cross of roses and ribbon in a variety of shades. On the top tier, I also added edible pink and white pearls and airbrushed the cake with iridescent color.
This cake I did for a surprise 50th birthday party for a great friend's wife. They left it up to me as far as decoration. The only thing mandatory was "tilted" and hot pink and yellow.
I also talk people into considering stacked cakes as opposed to the standard sheet cakes.
When you are ready to order your cake, dare to be different and have fun with it. Don't be afraid of a little color. Or even a lot!